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The Crimson Boat Co.

Food & Beverage
The Crimson Boat Co.

For this artisan chilli-based food startup, we delivered a complete end-to-end brand revitalisation and digital launch. The project began with a total rebrand, where we designed a bold new logo and a vibrant colour palette that captures the "heat and flavour" of their craft. This visual identity was then extended to physical products with custom-designed labels for their signature Sriracha, Chilli Honey, and Chilli Jams.

To anchor the brand online, we developed a high-impact single-page bespoke website. Using a mobile-first approach, the site features a sleek, modern theme that emphasises high-resolution food photography and a frictionless user journey, turning a startup concept into a professional, shelf-ready brand.

// Project Scope

Brand Identity

Creation of a new logo, typography, and a "fire/boat-inspired" colour story using elements from the original logo.

Packaging Design

Bespoke label design for multiple product lines, ensuring brand consistency across physical and digital touchpoints.

Single-Page Architecture

A streamlined, high-performance web landing page designed for maximum engagement and brand storytelling.

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